June 21, 2013
Director of HR, 23 Skidoo
376 Roosevelt Ave.
Triumph, CA 93572
Dear Mr. Haverford,
My name is Katherine Williams, and I am writing to apply for the position of Marketing Director
posted to your website on June 19.
With 6 years of professional marketing experience, I believe I would be a perfect fit for this
position. I graduated with a Bachelor’s in Marketing from Douglas University in 2004 and went on
to earn an MBA from Northwestern in 2006. Since graduating, I have worked in the marketing
departments of many popular retailers, including Kara’s, 74th Street, and Green Light. My most
recent position, as the head of Green Light’s marketing team, gave me a great deal of
experience that I feel would directly benefit 23 Skidoo. I was charged with completely overhauling
the Green Light social media strategy, and my innovations, combined with the new ad strategies
I implemented, increased sales by over 200%. I built relationships with many designers and